Articles

North Star Case Study

Fat Frog were commissioned to rebrand Northstar, a venture capital company who are dedicated to building successful high growth businesses in the North East.

read more

Johnson Matthey Catalysts Case Study

Johnson Matthey Catalysts (formerly known as Synetix ICI) is a global scientific and catalyst technology provider.

read more

Surgo Case Study


Fat Frog were asked to look at a new name and associated branding for local construction business Bowey as a result of a management buy-out by the incumbent directors.

read more

Silverstone Case Study


In 2009, specialist chartered surveyors Richard and Ben approached Fat Frog to develop a name, identity and brand for their new building consultancy business to be based in Newcastle Upon Tyne.

read more

21 Degrees Case Study

In 2008 Design Council launched the ‘Designing Demand’ program,  Fat Frog were appointed to look at the brand positioning for one of the first projects, a local air conditioning business based in Sunderland called 21 Degrees.

read more

Design Council Facts and Figures

Design works! And the Design Council have the statistics to prove it...

read more

Getting it right Online

If you get your online strategy right, then most potential customers will end up on your website. So what do you do with them when they are there? how do you set the right perception and how do you direct their journey so that they have a reason to get in touch?

read more

In this day and age, brands really suck

Let’s face it brands are everywhere. From the second we wake up to the moment we turn off the lights at night, we’re bombarded with logo’s and messages on packaging, signs, moving and still objects, people and animals. Most of what we see evaporates into our subconsciousness, but some of it sticks.

read more